Brand Resources

Hey there, fellow small business adventurer! So you've bravely embarked on the epic quest to build your brand, congratulations! This page is your one-stop shop for all things brand strategy for small businesses. Think of it as your treasure chest of wisdom to guide you on your journey. ✨

And hey, if you ever lose your way, don't hesitate to reach out – I'm always happy to help a fellow explorer get back on track.

Values Cards

Find your brand values with this FREE downloadable PDF.

How to do Competitor Analysis

Be ahead of the competition with this simple guide to competitor SWOT analysis.

Jenni Rowe-Macleod Brand Strategist working looking at website

Wonder Workshop

For small, wearing-many-hats, business owners looking for a direction that puts the wonder back into their marketing efforts.

5 reasons to work with me

Jenni Rowe-Macleod wearing a vibrant red shirt laughing

Why work with Jenni Rowe-Macleod? Here’s some reasons I could be a good fit:

  1. I’m a strategic partner ensuring any work we do feels like yours, Enabling you to move forward with confidence and ease to start making the kinds of decisions you struggled to make before. 

  2. There will be no surprising ta-da moments leaving you scratching your head as to how we got there. I’m with you every step of the way.

  3. My empathetic, human-first approach means I’ll fit right in. I get to know you, the important people that make up your business and the values that you live by.

  4. I’m brilliant value. I don’t charge agency prices and have a roster of brilliant creatives - copywriters, photographers and graphic designers who I can bring in at any stage.

  5. I make a mean cupcake. And yes, I’ll make them if I get the pleasure of meeting you in person.

Social Media Content Creation

Need social media video content that brings your brand to life? Whether you’re looking for a quick DIY how-to or to showcase your latest one of a kind product, I love crafting videos that capture the essence of your brand, turning everyday moments into memorable UGC (User-Generated Content) videos tailor-made for Instagram and TikTok. With a keen eye for storytelling and high attention to detail, I’m your go-to content creator for videos that stand out in the digital crowd. Let's bring your vision to life, one scroll-stopping video at a time!